PRÓXIMA is a group of pharmacies managed under a single strategy based on the professionalism and proximity of the services rendered. We used that premise to create the name –direct and precise– and the visual identity for the company, using the unique flair of a Greek cross for the X, as the cross is a universal hallmark of this type of establishment. Clarity, elegance, and closeness make up this entity’s graphic branding.
PRINT
Interior design at retail premises, large-format signs, grand opening promotional flyer, corporate stationery, merchandising, signage, logo, uniforms, etc.
DIGITAL
Website, Facebook, Instagram.
Advice
Welfare
Health
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